White Hat and Black Hat are two approaches used in SEO. White hats tend to produce results that last a long time, whereas black hats anticipate that their sites may eventually be banned once the search engines discover what they are doing.
Ethical SEO work has been our main point of sale for us. As such we strive to build very good links on sites that hold the most relevance for our sites.. Other SEO companies.. One, of our keywords we try to hit is SEO company. When looking through some of our custom software we use to see where we are showing on Google & other search engines I got very excited. It would seem that we where showing number one ranking for SEO company! I was ecstatic, in such a very short time it seemed would have been impossible to blow our competitors out of the water for such a prized keyword.
Supplemental pages are a challenge for all SEO (Search engine optimization) professionals. We are talking about Google’s supplemental pages. A supplemental result is a URL that resides in Google’s supplemental index. The supplemental index is a secondary database that has pages with lesser or no page rank and so is considered to be of lesser importance by the search engines. Basically when a page has lesser inbound backlinks coming in, it gets a lower ranking.
Google Local Search Maps Online Youtube Videos
Google has enabled videos in the Google local maps section. For some time now, Youtube videos have been available within Google Earth. So, it only makes sense to extend this functionality further.
Several weeks ago the question of a new Google case sensitive search started appearing in a couple of message boards. I’ve noticed this phenomenon myself especially over the last two weeks when working on a particular customer’s website.
Link Price Calculator
This tool will help you calculate the approximate amount you should be paying or charging per month for a link of a specified website.
Google Adsense Preview
This tool will display some sample ads targeted for your website by Google Adsense.
How to use this tool
- Enter website URL or keywords to preview targeted Adsense.
Google Adsense Calculator Tool
Predict changes in your earnings depending on Impressions, Click Rate and Cost Per Click
How to use this tool
- Enter the amount of Daily Impressions.
Google Datacenter Search
Search keywords/phrase through different Google data centers.
Cloaking Checker
This tool checks to see if a certain domain or webpage is cloaking the Googlebot. According to Google cloaking is “a website that returns altered webpages to search engines crawling the site.” In other words, a human reading the site would see different content or information than the Googlebot or other search engine robot reading the site. Most of the time, cloaking is implemented in order to improve search engine ranking by misleading the search engine robot into thinking the content on the page is different than it really is.
